Humans of Digital Marketing: Amélie

Connoisseur of luxury products, digital marketer by trade and art-enthusiast at heart, Amélie DEMAN is quite the jack of many trades. She is of Vietnamese descent, but was adopted at 2 months old and raised in Lille, France, which she describes as a “dynamic” and young city full of art galleries and museums. Although the city is ideal for her passion of art, Amelie still found herself wanting to explore outside the borders of Lille and expand her professional network.

Happy Hour

The year ended with a celebration of hard work and new beginnings. Students gathered on the terrace and were greeted with tasty dishes, thirst quenching drinks, and varsity jackets to commemorate the year and being a part of the Digital Marketing program. As students mingled amongst themselves on the sunny afternoon, program director Muriel Walas gave a touching goodbye speech.

Milanamos Presentation

Each semester, Skema Business School requires students from all six campuses (Lille, Paris, Sophia Antipolis, Raleigh, Brazil and Sozhou) to complete an intense month-long course. Last semester, we completed a course on globalization, and this semester, on “Advanced Strategy.” In addition to in-class assignments, lectures and presentations, this course challenges students to create a strategy plan that could be implemented into the business model of the start up, Milanamos.